Air Canada launches Signature Service

Air Canada has launched it's new Signature Service Business Class. With it comes new lounges, lie-flat beds in business class, with fine dining, and these perks extend end to end, including on domestic services.

The new Signature Service Business Class position Air Canada as a serious contender in North America as a true flagship carrier, in the style of Asian or European airlines. The long-haul fleet has large flat-bed seats, and there are now lounges at each end of the journey offering a premium experience with fine dining available on the ground before taking off.

In the air Air Canada's 'Signature Class' is the premium cabin of its wide-body aircraft. Available on both international customers and on many flights within North America, the new service has fully lie-flat seats in Business Class on select non-stop, transcontinental flights within Canada and to the U.S.

On the ground Air Canada's 'Signature Service' International Business Class customers will also gain access to Air Canada Maple Leaf Lounge access and access to the exclusive Air Canada Signature Suite, featuring a la carte restaurant dining from a menu created by celebrated Canadian chef David Hawksworth.

This new Signature Service includes:

• A flat bed with mattress pads to enhance the sleep experience.

• Updated onboard menu items from chef David Hawksworth, and a South Asian menu by chef Vikram Vij on flights to Mumbai and New Delhi. These meals will have service on new restaurant style dishware and glassware.

• For transcontinental travellers, an expanded wine selection chosen by Air Canada sommelier Varonique Rivest, and the added option of espresso and cappuccino served with dessert or a new cheese selection.

• International travellers on Air Canada can enjoy Laurent-Perrier champagne; on all routes, customers will be able to enjoy the new Air Canada Signature Cocktail.

• For international travellers, personal comfort items by Canadian brands, including enhanced amenity kits by Want Les Essentiels, with premium care products by vitruvi;

• At Air Canada's Toronto-Pearson global hub, full fare Air Canada Signature Class customers departing on International flights will have access to the Air Canada Signature Suite. The suite is an exclusive airport retreat, where eligible customers can dine a la carte at a complimentary, full-service restaurant from a menu created by chef Hawksworth, or enjoy, Moet & Chandon champagne, fine wines and premium cocktails in an intimate, Canadian-designed and decorated setting.

• For full fare premium cabin customers originating in Toronto-Pearson or arriving at Toronto-Pearson originating from a domestic flight with onward international travel, Air Canada will also provide Air Canada Valet Service, powered by BMW, starting later in 2018. It is the first dedicated service offered by an airline in North America for customers booked in a premium cabin, where a dedicated fleet of BMW sedans whisk customers over the tarmac to connect, making connecting at Toronto-Pearson truly exclusive and seamless.

Air Canada Signature Service will be available on select transborder and domestic Canadian transcontinental flights when operated with Boeing 787 Dreamliner, Boeing 777, Boeing 767 and Airbus A330 aircraft. This includes routes between Toronto and the cities of Los Angeles, San Francisco, Vancouver, and between Vancouver and the cities of New York-Newark and Montreal.